All posts by lwvreeland

Sharing vs. Caring: How Millennial Smartphone Addiction Can Better Serve Society


Millennials are one of the largest generations to date.  77 million strong, they make up a quarter of the US population.  With members spanning from adolescents to young adults, they will have a significant impact on the future of our country and of our planet.  To meet some of the world’s biggest challenges, they will have to utilize their diversity, youth, and technological capabilities to enact change. Continue reading Sharing vs. Caring: How Millennial Smartphone Addiction Can Better Serve Society

Just Put It Down


Our world has never been more connected than it is today. Our generation is blessed with the ability to instantly contact anyone, retrieve information, or share an experience with the world. With this power has come immense progress in terms of healthcare, productivity, and professional networking (to name a few). What it has taken away, however, might be far more valuable. In my opinion, Millennials are losing the art of conversation. While our online personalities have never been more groomed, our inter-personal skills are at an all time low. Too often is a great moment spoiled by someone trying to take a picture or send a tweet. Rather than rely on our phones to define our lives, I think that improving the way we relate to one another in person can solve many of the large issues we face today. Continue reading Just Put It Down

Where we’re going, we need sustainability


Our world today is more polluted than ever. Though recycling practices continue to improve, our daily trash is often still dumped into landfills across the world. These man-made structures are detrimental to our environment and are a temporary fix for a long-term problem.  My challenge for Elon Musk would be to create a way to power our everyday gadgets, buildings, and automobiles with common trash.

Continue reading Where we’re going, we need sustainability

“Ultimate Selfie Enhancement”: Student to Receive Finger Extension Surgery


“I just can’t fit all my besties in the same picture” said a Bucknell student one morning, “I can’t stand my horrible selfie range.” The 20-year-old Bison, who asked to remain anonymous, has since decided to undergo an extremely dangerous operation that will add 6 inches to every finger on both hands. Over the last few years, only a few other students have gone under the knife for this incredibly painful  procedure. Unfortunately, far less have emerged still able to snap a photo. Continue reading “Ultimate Selfie Enhancement”: Student to Receive Finger Extension Surgery

Patagonia: An Exemplar of Deontology


Our world moves exponentially faster today than it ever has before. Utilizing incredible advancements in technology, we have been able to revolutionize the ways we live, communicate, and conduct business. Corporations, many of which began as very small operations, now control billions of dollars and employ thousands of workers all across the globe. Unfortunately, our consumption-based culture has created an artificial “environment” that exists within the greater ecosystem of our planet. For it to thrive, we rely the natural world to supply these corporations with raw materials, which are later converted into consumable products often at the lowest possible cost. Sadly, these gifts are discarded back into the environment as waste, resulting in the unprecedented levels of pollution we experience today. Our current technological capabilities have facilitated this process, and have become one of the greatest threats to the health of our planet. However, one might ask, is it possible that these immensely powerful corporations could utilize their resources to help establish a respect for the natural world from which we have grown so distant? In the following paper I will prove that Patagonia is a corporation that does not only compete at the highest level in its industry, but remains committed to environmentally responsible business practices. Using the Kantian approach to ethics known as deontology, I will evaluate Patagonia’s business activities and demonstrate how a focus on sustainability can simultaneously benefit both the natural world and a company’s bottom line. Continue reading Patagonia: An Exemplar of Deontology

Perceived Paper 2 Parallels


On the heels of writing Paper 2, I found Jason McLennan’s talk about sustainability very intriguing. Basically, my paper outlines the ways in which Patagonia has committed to maintaining environmentally friendly and sustainable business practices, and explores them through a deontological approach to ethics. I talk a lot about the CEO, Yvon Chouinard, and not only the great vision he had for his company, but his unwavering determination to make his dreams a reality. Though it was only once a small company of only a few climbing buddies, Patagonia is one of the most successful outdoor apparel suppliers in the industry today.

I bring up Yvon Chouinard again because of the similarities I feel he shares with Jason McLennan. Continue reading Perceived Paper 2 Parallels

Patagonia and B-Corps


If you’ve been outside on a cold day at Bucknell, you are familiar with the Patagonia brand. Their high quality, high performance, and fashionable winter-wear has made the company a global leader in the outdoor apparel industry. Shockingly, Patagonia has been able to achieve such distinction despite its certification as a benefit corporation or, B-Corporation. This means that that it is committed to using its power as a corporation to benefit the environment. A short video on B-Corps can be seen below: Continue reading Patagonia and B-Corps

Purpose-Based or Purpose-Faced?


If you have driven down Route 15 in the last year, I am sure you have stopped by Panera Bread for a delicious sandwich, soup, or salad. As someone who has certainly done this a few times, I am always astonished by the speed at which they can deliver their freshly made food. It is a unique quality I attribute to Panera and part of the reason I am a returning customer. In marketing terms, I would say I appreciate that the company and I share the values of time and quality.

In today’s increasingly informed and transparent world, however, this simple connection is not enough. Should I find out that Panera’s speed and freshness come at the cost of harming the environment, Continue reading Purpose-Based or Purpose-Faced?

Holy Smoke


In thinking about the themes our class has discussed thus far, I was reminded of the main plot line of one of my favorite movies, The Boondock Saints. The film follows religious twin Irish brothers who are fired from their job after backing one another up in an altercation they did not start. The following morning, they turn themselves into the police for their part in a separate bar fight, which resulted in the death of two Russian mobsters in an act of self-defense. Sick of being oppressed by criminals, and in response to a request from God, they embark on a mission to rid Boston of “wicked men so that the innocent may flourish” (Boondock Saints).   Continue reading Holy Smoke